Monday, December 29, 2014

The 20 Best Videos By African Artists (and Those Inspired By Africa) of 2014

Afripop - December 29, 2014

Mookho Makhetha

African artists have released some amazing visual work these past 12 months. Some videos gave us a powerful introduction to new artists, powerful enough to etch them in our memories and encouraging us to keep an eye on them in the New Year. Others cemented the popularity of already established artists. Some musicians opted to produce more filmic, iconic music videos. As is customary at this time of year, we have sifted through the huge library of musical releases to find the best visual accompaniments to those releases. We have compiled a list of those, in no particular order, for your viewing pleasure.
Okmalumkoolkat – Holy Oxygen
Director: Wim Steytler
Holy Oxygen is the title track off Okmalumkoolkat’s EP released on Affine Records. Quite like the song itself, the video for Holy Oxygen explores rejection, neglect and redemption. A group of people are cast out of society for a perceived physical or social illness. Rapper Okmalumkoolkat is part of this group of outcasts who are carried off into the boondocks wrapped in thick layers of plastic because presumably whatever malady they suffer from is contagious. However, out in the acrid boondocks and led by the rapper, a new society is born where everyone is treated equally. It is very interesting that this video came out when the world was gripped with fear about the growing Ebola epidemic.


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